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The famous Chinese / Chinese brand Xiaomi, established since 2010, with the MI (Mobile Internet) logo. The popularity of xiaomi is increasing every year. And a very interesting part of their product is cheap smartphone high specification.

For example Xiaomi Redmi 5A , when they first entered Indonesia they dare to sell for 999 thousand. With a 12MP camera specification, 16GB memory, 2GB ram, with Snapdragon 425 processor that produces 36,000's Antutu benchmark. Perhaps no other smrtphone has the same hardware at the same price.

Xiaomi uses the business intelligently and intelligently, which results can be sell smartphones with low price and high specification. Following is Xiaomi's business way:

Not Advertising

Not that it never promotes with advertising, but they also never advertise. The difference Xiaomi advertise with little cost, unlike the others. For example, samsung are willing to spend big money to promote their products.

Xiaomi relies on social media and fans to introduce their products gradually (bit by bit). The result is that their products can be famous for very little money.

Product Marketing

Xiaomi reduce sales funds by market products online (e-commerce). For offline store xiaomi not all cities exist. Official xiaomi warranty products are sold in e-commerce lazada and erafone with sales of flash sale .

Fast Sales & amp; Limited

Selling with limited products can reduce your storage and maintenance costs. Products sold will be sold faster with sales of flash sale. But maybe somebody will complain that running out of stock does not get the product.

In one flash sale, the product can be sold out within a few minutes.

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Cooperation of Startegis

Xiaomi has a good relationship with hardware suppliers. The result xiaomi get supply of hardware with low price. Many big partners work just like Qualcomm, so the average smartphone xiaomi uses a snapdragon processor.

From cheap sales, xaiomi itself earns a relatively small profit. But they also still benefit from selling other products they sell, for example umbrellas, TV, Power Bank, and others.

That's the explanation why xiaomi smartphone that has a high specification is very cheap compared to other smartphone brands.